
The New Sales Weapon for Corporate Writers
October 17, 2010 | Posted by : Andy Bartling | Corporate Messaging,Corporate Messaging Platform,Corporate Writing,Marketing Metrics,Sales Message,Sales Messaging,Slideshow | 5 Comments»
Ask a marketing director which additional skill she wishes she had, and you'll inevitably hear, "better understanding of finance." Yes, corporate writing friends, CMOs and CFOs everywhere are becoming better friends--because they have to. Welcome to the New Normal of ...